Until We Meet Again - Story From: CRM Outsiders
I am writing this the day after one of the most successful events in the history of SugarCRM, and perhaps one of the greatest collections of thinkers and doers I have ever seen. The crowd at SugarCon 2011 was vibrant, fun, smart, curious, skeptical, opinionated, established… I could go on and on…literally an AMAZING confluence [...]
Categories: CRM, Conferences, On-Demand CRM, Social CRM, SugarCRM Tags: CRM Reviews, SugarCRM
Is Sales Ahead or Behind the Social CRM Learning Curve? - Story From: CRM Outsiders
When discussing the advent of the social business, I always hear questions like “where do we start?” and “what departments will/are most affected by social media?” The answer, to be a bit pat, to both these questions is “everywhere.” Social is a transformative phenomenon – one that is taking businesses from yesterday’s approach to scale (one-to-many [...]
Categories: CRM, Conferences, On-Demand CRM, Social Business, Social CRM, SugarCRM, social media, web 2.0 Tags: CRM Reviews, SugarCRM
Get Social at SugarCon!!! (And Get a Great Rate) - Story From: CRM Outsiders
I am freshly back in the office (OK, maybe fresh is not the right word, more like jet-lagged and overwhelmed with emails and projects) after an awesome two-week press tour in Europe. The media and analysts I met were all amazing, and really seemed to “get” where SugarCRM is going, our unique value proposition to [...]
Categories: CRM, Conferences, On-Demand CRM, Social Business, Social CRM, SugarCRM, Uncategorized, social media, twitter, web 2.0 Tags: CRM Reviews, SugarCRM
SugarCon is Coming – Lock-in a Great Rate Today! - Story From: CRM Outsiders
The beginning of a new year means one thing at Sugar HQ – time to kick in to gear for SugarCon! SugarCon 2011 is already shaping up to be an AMAZING event. Between awesome evening events, a full-on social media “conference within a conference,” and a bazillion other cool sessions, speakers, special guests etc. – this [...]
Categories: CRM, Conferences, On-Demand CRM, Social Business, Social CRM, SugarCRM, social media Tags: CRM Reviews, SugarCRM
Write Your Own SugarCRM Carol – Win an iPad! - Story From: CRM Outsiders
I wanted to thank everyone who sent in emails, texts and voicemails about the SugarCRM Dreamforce carols – so many of you loved the concept and the creativity. Well, I thought – since it ’tis the season of giving and carols – let’s have a contest to see just how creative our Sugar community can be! So [...]
Categories: Conferences, On-Demand CRM, Social Business, Social CRM, SugarCRM, salesforce.com Tags: CRM Reviews, SugarCRM
On the First Day of Dreamforce…SugarCRM Carolers a Huge Hit! - Story From: CRM Outsiders
Many of the Outsiders readers might remember that last year we spoofed Marc Benioff’s book Behind the Cloud last year at Dreamforce. That stunt caused quite a stir, and this year we decided to make things a little less personal and a little more jovial, as it is the holiday season after all. So, the marketing [...]
Categories: CRM, Conferences, On-Demand CRM, Social Business, Social CRM, SugarCRM, salesforce.com Tags: CRM Reviews, SugarCRM
The Best Lock-In Strategy? Empower Your Customers! - Story From: CRM Outsiders
SugarCRM CEO Larry Augustin and Eucalyptus CEO former head of MySQL Marten Mickos sat down with Spikesource CEO Kim Polese at the Structure conference today. The talk was around SaaS/Cloud and open source. It was an interesting talk – and brought up some interesting points. I think the most interesting one was not necessarily around SaaS, [...]
Categories: Application Design, CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, On-Demand CRM, SaaS, Social Business, Social CRM, SugarCRM, cloud computing, salesforce.com, social media Tags: CRM Industry, CRM Reviews, Social CRM, SugarCRM
SugarCRM World Tour Rages On – Germany and Holland this Week! - Story From: CRM Outsiders
First off, I want to thank Mitch for all the great posts, ideas and conversations on Outsiders while I’ve been traveling. Mitch is truly one of the brightest minds in CRM and we’re lucky to have him writing and contributing to the greater conversation. Seriously, awesome stuff man! OK, as I get back into the swing [...]
Categories: CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, On-Demand CRM, Open Source, Social CRM, SugarCRM Tags: CRM Industry, CRM Reviews, Social CRM, SugarCRM
A Tale of Two Social CRM Cities: NYC and Atlanta - Story From: CRM Outsiders
I checked the Twitter stream on Monday about 10am and it was a bit funny to watch the Sugarites messages come through. With the beginning of the world tour, people have begun scattering to 3 out of the 4 corners of the globe. Yeah, I know, the Earth is round, and all that, [...]
Categories: CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, On-Demand CRM, Social Business, Social CRM, SugarCRM, social media, twitter Tags: CRM Industry, CRM Reviews, Social CRM, SugarCRM
CRM Acceleration World Tour Kicks Off in NYC Next Week! - Story From: CRM Outsiders
SugarCRM is literally EVERYWHERE this spring! Next week we kick off a series of events, on three continents to help new and existing CRM users get more value and ROI out of their CRM initiatives. In addition, we will also be providing more previews of Sugar 6, the latest and greatest when it comes to speed, [...]
Categories: CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, Social CRM, SugarCRM, social media Tags: CRM Industry, Social CRM
SugarCon 2010 Recap – In a Word: Awesome! - Story From: CRM Outsiders
The past three days have been a whirlwind of amazing conversations, presentations, making new connections – and just plain fun. What an amazing event, thanks to all of our customers, partners, and the industry observers who attended to help make this such an awesome gathering of minds. Some special shout outs go to Paul Greenberg, who continues [...]
Categories: CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, Social Business, Social CRM, SugarCRM, social media Tags: CRM Industry, Social CRM
Open Source, Open Clouds, And Bringing Telephony and Unified Communications to the Masses: Fonality (SugarCon Speaker Spotlight) - Story From: CRM Outsiders
When it comes to open source at the top of the stack, SugarCRM has proven that disruptive business models can work very well. But, I would argue that there is an area where open source can have as much if not even more of a disruptive effect – in the call center. While proprietary CRM [...]
Categories: CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, SaaS, Social Business, Social Networking, SugarCRM, cloud computing Tags: CRM Industry, Social CRM
SugarCon Speaker Spotlight: Pardot Co-Founder Adam Blitzer - Story From: CRM Outsiders
Marketing traditionally gets a bad rap in a lot of organizations. I should know this, as a marketer myself. There are a lot of old anecdotes – mainly around the idea that marketing is either spending money foolishly, or at the very least with low accountability. I see it a little differently. This is because [...]
Categories: CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, SugarCRM Tags: CRM Industry, Social CRM
SugarCon Speaker Spotlight: Agency Q - Story From: CRM Outsiders
The day after the close of a quarter (and a GREAT one at that) is traditionally a more relaxed day in the office. I WISH. So much is going on, especially with SugarCon just around the corner. And one of the reasons to attend SugarCon is to learn more about the business benefits of CRM [...]
Categories: CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, Open Source, SugarCRM, social media Tags: CRM Industry, Social CRM
Inbound Marketing Primer – Hubspot’s Dharmesh Shah at BrainSell’s Acceleration Event - Story From: CRM Outsiders
I just wanted to thank everyone involved in the Boston CRM Acceleration event held last week, hosted by Sugar partner BrainSell. I had some great interactions with the speakers and attendees – it was one of the most CRM and marketing educated groups I’ve seen assembled in a while. It was great to spend time [...]
Categories: CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, Social CRM, SugarCRM, social media Tags: CRM Industry, Social CRM
SugarCon Speaker Spotlight: Alfresco CEO John Powell - Story From: CRM Outsiders
The nature of just what defines “CRM data” is changing. It would be nice to think that we can store EVERYTHING that has to do with your customer interactions inside a CRM system in a native fashion. But as we know, this is simply not the case. We deal with all sorts of essential documents: [...]
Categories: CRM, CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, Open Source, SugarCRM, cloud computing Tags: CRM Industry, Social CRM
SugarCon Speaker Spotlight: Tobias Kunze Briseño – Makara - Story From: CRM Outsiders
All too often, simple SaaS vendors make the claim that their tools are what cloud computing is all about. Man, is there so much more to the cloud story. Consuming apps over the web is awesome, don’t get me wrong. But when it comes to developing, deploying and managing complex application systems for a user [...]
Categories: CRM Reviews, CRM Technology, Conferences, Customer Centric, Customer Retention in a Recession, SugarCRM, cloud computing Tags: CRM Industry, Social CRM
SugarCon Spotlight: Become a Sugar Reports Master! - Story From: CRM Outsiders
Before delving into my continued spotlights on some key SugarCon sessions, I wanted to thank Mitch Lieberman for stepping in and adding some great ideas, opinions and observations on outsiders. Welcome, Mitch. OK, now, one of the things I used to love/hate about CRM systems was the reporting. Or I should note – the lack of [...]
Categories: Business Intelligence, CRM, CRM Best Practices, CRM Software, CRM Technology, Conferences, Contact Management Software, SugarCRM, web 2.0 Tags: Contact Management Software, CRM Software
SugarCon Speaker Spotlight: Mike Vetter – CEO of DataSync - Story From: CRM Outsiders
Leading up to the SugarCon event, I will be highlighting some of our partners speaking at the event. SugarCRM has created an amazing ecosystem of technology, ISV and VARs in only a few short years. These companies are doing a lot of cool things that either tie-in to SugarCRM, or simply better enable your CRM [...]
Categories: Business Intelligence, CRM, CRM Best Practices, CRM Software, CRM Technology, Conferences, Contact Management Software, Open Source, SugarCRM, cloud computing, web 2.0 Tags: Contact Management Software, CRM Software
SugarCon Spotlight: Orchestrate Your Business With Workflow - Story From: CRM Outsiders
A lot of companies still fail to see the value of CRM versus contact management or simple SFA because they simply do not understand the value of underlying workflows in a true CRM platform like Sugar. Workflow is the magic bean that turns a static database into a living process execution system. Workflow makes workers better [...]
Categories: Business Intelligence, CRM, CRM Best Practices, CRM Software, CRM Technology, Conferences, Contact Management Software, Contact Management Software Free, Contact Management Software Reviews, SugarCRM, Web-Based Contact Management Software, web 2.0 Tags: Contact Management Software, CRM Software
