Sales: Question and Answer #9 - Story From: Commence CRM Blog
This is a Question and Answer article for sales people from guest poster Dave Kahle, author and leading sales educator. Follow Dave’s latest Tweets at @davekahle. By Dave Kahle Q. I have many customers who refuse to even consider some of my products because the one they have now is working fine and they don’t want to change something that is [...]
Categories: Commence News, Customer Loyalty, Sales Effectiveness, Sales Training Tags: Commence CRM, CRM, CRM Software
Use Online CRM Software to Connect With Your Customers - Story From: Commence CRM Blog
You have probably heard the old saying: “Leave your customers alone and they will go away“. In today’s business environment staying in touch with your customers is paramount to achieving a level of service that drives customer loyalty. While the human touch is important for building rapport and ensuring that your customers are pleased with [...]
Categories: CEO Corner, CRM, CRM Online, CRM Software, Commence News, Customer Loyalty, online crm Tags: Commence CRM, CRM, CRM Software
Implementing a CRM software system is essential - Story From: Commence CRM Blog
CRM software is essential, but how can you be sure? Often businesses are bombarded by products, solutions and campaigns highlighting different business needs. Therefore deciphering what is relevant can often be a difficult task for organizations. CRM software is one business solution that cannot be ignored. In the case of customer relationship management knowledge is [...]
Categories: CEO Corner, CRM, CRM Software, Commence News, Customer Loyalty, Sales Effectiveness, online crm Tags: Commence CRM, CRM, CRM Software
What is CRM? - Story From: Commence CRM Blog
The term CRM means different things to different people. In fact, if you ask ten people what is CRM you will probably get ten different answers. CRM stands for Customer Relationship Management, but its roots date back more than almost two decades to what was then called Customer Interaction Software or CIS. Other than a [...]
Categories: CEO Corner, CRM, CRM Software, Commence News, Customer Loyalty, Customer Service, process management, sales force automation Tags: Commence CRM, CRM
Sales Practices: Question and Answer #4 - Story From: Commence CRM Blog
This is a Sales Question and Answer article from guest poster Dave Kahle, author and leading sales educator. Follow Dave’s latest Tweets at @davekahle. By Dave Kahle Q. You have convinced me that spending time face-to-face with customers is the best use of my sales time. How much of my week should I spend entertaining customers; taking [...]
Categories: Commence News, Customer Loyalty, Sales Effectiveness, Sales Training, Social CRM, Social Networking, customer relationship, sales force automation Tags: Commence CRM
Building a Professional Reputation with Your Customers - Story From: Commence CRM Blog
We’ve teamed up with the best sales people to bring you these insights into customer relationship management each month. Below is the latest Sales Management article from guest poster Dave Kahle, author and leading sales educator. Follow Dave’s latest Tweets at @davekahle. By Dave Kahle I just fired my accountants. They really hadn’t done anything wrong. They were [...]
Categories: CRM Best Practices, Commence News, Customer Loyalty, Sales Training, sales force automation Tags: Commence CRM
Nine Tips for Dealing with Angry and Difficult Customers - Story From: Commence CRM Blog
Strong sales mentoring combined with great CRM software make a powerful combination. We look forward to sharing these insights into the sales process with you each month. Below is a Sales Management article from guest poster Dave Kahle, author and leading sales educator. Follow Dave’s latest Tweets at @davekahle. By Dave Kahle No one looks forward to an encounter with [...]
Categories: Commence News, Customer Loyalty, Customer Service, Sales Management, Sales Training, Social CRM, Social Networking, customer-management-software, linkedin, sales force automation, social media Tags: Commence CRM
Best Practice #46: Plans for four aspects of every sales call - Story From: Commence CRM Blog
This is a Sales Best Practices article from guest poster Dave Kahle, author and leading sales educator. Follow Dave’s latest Tweets at @davekahle. By Dave Kahle “You should have an objective for every sales call.” That’s a bit of sage wisdom that we have all heard, probably multiple times, throughout our sales careers. Unfortunately, I disagree. I believe you should [...]
Categories: CRM Best Practices, Commence News, Customer Loyalty, Sales Effectiveness, Sales Training, customer relationship, sales force automation Tags: Commence CRM
Sales Practices: Question and Answer - Story From: Commence CRM Blog
This is a Question and Answer article from guest poster Dave Kahle, author and leading sales educator. Follow Dave’s latest Tweets at @davekahle. By Dave Kahle Q. I struggle with knowing how much information I should leave when I’m making a cold call, or just beginning to warm someone up to one of my products. Are there any [...]
Categories: Commence News, Customer Loyalty, Sales Training, sales force automation Tags: Commence CRM
Securing Customer Loyalty through CRM - Story From: Commence CRM Blog
Companies that provide quality customer service have realized higher retention rates and improved profitability.
Categories: CEO Corner, CRM, CRM Software, Commence News, Customer Loyalty, Customer Service, Sales Effectiveness, Social Networking, sales force automation Tags: Commence CRM
Control or Ownership? Either Way, the Customer Has It (Or Both)! - Story From: CRM Outsiders
Without dragging us all back to a debate on the definition of Social CRM, it might be a good time to re-open the whole ‘control versus ownership’ part of the conversation. Back in July 2009, Paul Greenberg put his stake in the ground definition of Social CRM. During the year that followed, some took issue [...]
Categories: Customer Loyalty, On-Demand CRM, Social Business, Social CRM, SugarCRM, Uncategorized, advertising, social media Tags: CRM Reviews, SugarCRM
Sales Experience Trumps Product and Price - Story From: CRM Outsiders
Hey, I am not making this up, nor did I just search for some esoteric data that supports my argument either. I have believed this for a long time; Marketing and Sales need to work, together, to create buyers, focus on establishing relationships and solve the jobs customers need to do most. In order to [...]
Categories: CRM, CRM Reviews, CRM Technology, Customer Centric, Customer Loyalty, Customer Retention in a Recession, On-Demand CRM, Social Business, Social CRM, SugarCRM, sales Tags: CRM Industry, CRM Reviews, Social CRM, SugarCRM
Relationships are Critical, but there is More - Story From: CRM Outsiders
Last week I was not very nice to an author who focused on data, and not trust as the ‘tie that binds’ regarding relationships. You can agree, or disagree, but the current thinking is that engagement builds trust, trust is the basis for a relationship and a relationship is the basis for…hmmm, for what? Why [...]
Categories: CRM, CRM Reviews, CRM Technology, Customer Centric, Customer Loyalty, Customer Retention in a Recession, On-Demand CRM, Social Business, Social CRM, SugarCRM, sales, social media Tags: CRM Industry, CRM Reviews, Social CRM, SugarCRM
The Return on Initiative – Social CRM - Story From: CRM Outsiders
Laurence Buchanan wrote a great piece “Measuring the ROI of Social CRM“, one worth reading. In the article, Laurence brought back to the forefront a topic, also addressed earlier this year by Mike Boysen, “The ROI of CRM (and Social CRM).” While ROI traditionally stands for “Return on Investment”, as it should, I would like [...]
Categories: CRM Reviews, CRM Technology, Customer Centric, Customer Experience, Customer Loyalty, Customer Retention in a Recession, On-Demand CRM, Social CRM, SugarCRM, Uncategorized Tags: CRM Industry, CRM Reviews, Social CRM, SugarCRM
Customer Feedback And The Building of Solid Relationships
Here are several excerpts from a post by Ariel Maayan, the director of professional services at Kampyle, Customer Feedback And The Building of Solid Relationships: Like any successful relationship, the one between an e-tailer and a customer relies on two-way communication. The forward-thinking business owner wants to know what customers are doing on her Web [...]
Categories: CRM Articles, CRM Basics, CRM Best Practices, CRM Reviews, CRM Technology, Customer Loyalty, Customer Retention in a Recession, Customer Service, Customer Survey, Web Based Email Software, Web Site Design, Workflow, customer feedback Tags: CRM Reviews
Talking to Your Tribe - Story From: CRM Buyer
I recently read Tribes by Seth Godin and I think it might hold some clues to the future of CRM. Godin is a business blogger and author of more than a dozen books with titles like Permission Marketing and Purple Cow. He's not about the status quo, he's all over change and leadership like a junkyard dog.
Categories: CRM Online, Customer Loyalty, Customer Service Tags:
Social CRM’s Point of First Impact - Story From: CRM Buyer
Service is becoming perhaps the most important leg of CRM. It's not just me saying it -- it's many others, including Paul Greenberg, who literally wrote the book on CRM. With the economy in the state it's in, that makes sense; keeping the customers you already have has never been more important. However, service has some internal cultural hurdles to clear before it gets the respect it deserves.
Categories: Business Intelligence, CRM Best Practices, CRM Software, CRM Technology, Contact Management Software, Customer Loyalty, web 2.0 Tags: Contact Management Software, CRM Software
How to Make the Most of Your Customer Feedback
Here are several excerpts from an article by Ariel Finkelstein, co-founder and CEO of Kampyle, How to Make the Most of Your Customer Feedback. Check out the complete source article for much more on this topic: Building a loyal, satisfied customer base is paramount to any Web site owner or company. Every business owner wants [...]
Categories: CRM Best Practices, CRM Technology, Customer Experience, Customer Loyalty, customer feedback Tags:
Boosting Customer Loyalty With Transition Marketing - Story From: CRM Buyer
Transition marketing is an often-overlooked but extremely powerful online marketing strategy that welcomes prospects and optimizes their conversion to customers while increasing the likelihood of a lifetime relationship. By creating a transition window comprising a set period of time and a program of strategically designed transition messages, companies can optimize their acquisition returns.
Categories: Customer Loyalty Tags:
Poor Customer Service Costs Companies Billions
New research from Oxford Brookes University has revealed that over the past few years, companies have lost millions of customers, costing them an estimated $6.28 billion. The survey of 2000 people found that three out of four switched at least one product or service in the last two years, with more than one in five [...]
Categories: Customer Loyalty, Customer Service Tags:
