Is Your Company Chatterizeable? - Story From: CRM Buyer
One of Salesforce.com's challenges in driving Chatter's acceptance comes from positioning it for the buying public. That's a tall order since the company is simultaneously trying to establish a new product and its category. The product and the category are classified as social networking and leverage the wisdom of crowds -- James Surowiecki's idea.
Categories: CRM Reviews, CRM Technology, Customer Centric, Customer Retention in a Recession, Enterprise Apps Tags: CRM Industry, Social CRM
